Job Description:
We are a dynamic video production, SEO, and web design company based in Alberta, Canada. We are currently seeking a highly skilled and experienced SEO Specialist to join our team. As an SEO Specialist, you will play a vital role in optimizing our client’s online presence and driving organic traffic to their digital platforms. Your expertise in search engine optimization techniques will be instrumental in increasing their visibility, rankings, and overall online performance.
Responsibilities:
- Conduct comprehensive keyword research to identify opportunities for content optimization and improved organic rankings for our clients.
- Develop and implement effective SEO strategies tailored to our client’s specific video production, SEO needs
- Optimize on-page elements such as meta tags, headings, content, and URL structure for our client’s websites and video content to enhance their online visibility.
- Conduct technical SEO audits to identify and resolve website issues that may impact search engine rankings and video performance.
- Monitor and analyze the website and video performance using SEO tools and analytics platforms, providing regular reports and recommendations for improvement to our clients.
- Stay up-to-date with the latest SEO trends, algorithms, and best practices in the video production, SEO, and web design industry, and integrate them into our SEO strategies.
- Collaborate with our other SEO team to ensure SEO best practices are implemented throughout our clients’ digital assets.
- Conduct competitor analysis to identify areas of opportunity and benchmark our clients’ performance against industry standards.
- Monitor and optimize website speed, mobile responsiveness, and user experience to improve overall website performance and video engagement.
- Collaborate with our marketing team to develop and execute content marketing strategies that align with SEO objectives and complement our video production and web design services.
- Track, analyze, and report on key SEO metrics such as organic traffic, rankings, conversions, and ROI for our client’s projects.
- Continuously identify opportunities for website and video optimization and provide recommendations to improve overall search visibility and video performance.
Qualifications:
- Bachelor’s degree in Marketing, Business, or a related field (preferred).
- Proven work experience as an SEO Specialist or similar role in the video production, SEO, or web design industry.
- Strong understanding of search engine algorithms and ranking factors, particularly in relation to video content.
- Proficiency in SEO tools such as Google Analytics, Google Search Console, SEMrush, Moz, or similar platforms.
- In-depth knowledge of on-page and off-page optimization techniques, specifically for video content and web design.
- Familiarity with website design principles, HTML, CSS, and video SEO best practices.
- Solid understanding of content marketing principles and keyword research for video and web content.
- Excellent analytical and problem-solving skills.
- Strong communication and collaboration abilities.
- Ability to stay up-to-date with industry trends in video production, SEO, and web design and adapt strategies accordingly.
- Certification in Google Analytics and/or Google Ads is a plus.
If you are a results-driven SEO Specialist with a passion for optimizing online performance and driving organic traffic in the video production, SEO, and web design industry, we would love to hear from you. Join our talented team and contribute to our client’s success in the ever-evolving digital landscape.
To apply, please submit your resume, portfolio, and a brief explanation of your SEO achievements and strategies implemented in previous roles.
Please note that only candidates selected for an interview will be contacted.