Planning
Phase ONE
Filming
Phase TWO
Editing
Phase THREE

Showcase Your Business With Professional Video
Every Alberta business has a story worth telling. At If Media, we capture it with high-quality video that inspires action. From marketing and training to event coverage and social campaigns, our videos are built to connect with your audience and grow your brand.
Video Production
Our Video Production Process
We guide you through every step, from initial concept to final delivery, ensuring your video project is a success.

Pre-Production
This is the planning and preparation phase. It involves developing the concept, scriptwriting, storyboarding, location scouting, casting, and budgeting. Meticulous pre-production ensures a smooth and efficient production process.

Production
This is where the action happens! It’s the actual filming or shooting of the video, involving the crew, actors, equipment, and locations. Capturing high-quality footage and audio is the primary goal of this stage.

Post-Production
This is where the magic comes together. Raw footage is edited, visual effects and graphics are added, sound is mixed, and music is incorporated. Post-production transforms the raw material into a polished and engaging final product.

Distribution
Once the video is complete, it’s time to share it with the world! This involves selecting the right platforms and channels for distribution, optimizing the video for different formats, and implementing a marketing strategy to reach the target audience.
Transparent Pricing
Our In-House Video Plans
Tired of shelling out big bucks for every marketing video? Subscribe to our plan and save both money and time. Get consistent, high-quality video content without breaking the bank!
STARTER
Great for New Small Business!
$450/ month
2 social media videos monthly (15-45s)
1/2 day of filming with a dedicated team member each month
Deliverables optimized for all major platforms
Budget-Friendly Video Production
PREMIUM
Great for Any Business
$840/ month
4x social content videos per month (15-30 seconds)
1x half-day with 2 team members per month
30-minute strategy meeting monthly
Deliverables tailored to all the major platforms
Scriptwriting Assistance
Includes 4K recording & editing
Social media cuts included
Script & direction support
Ultra
Great for Agency/Corporate Websites!
$1300/ month
8x social content videos per month (15-45 seconds)
1x 1-2 minute longer-form video monthly
2x half-days or 1x full day with 2 team members per month
1-hour strategy meeting monthly
Deliverables tailored to all the major platforms
Call Us Today
403-545-0195
Award for Excellence
If Media Inc Earns Best Video Production & Digital Advertising Agency Award for 2023 in Southern Alberta.
Ready to Start Your Next Big Project?

FAQ
Below are answers to some commonly asked questions.

What types of videos do you produce?
At IF Media, we offer a full range of video production services in Brooks, Alberta, including:
Corporate videos
Promotional and commercial videos
Product demos
Event coverage
Training and instructional videos
Social media content
Have a unique idea? Let’s talk! We’re here to turn your vision into a custom video that speaks to your audience.
How much does video production cost?
Our video plans start at $450/month and scale based on your needs. Whether you need a single promotional video or ongoing monthly content, we have flexible pricing designed for small and medium businesses in Edmonton, Calgary, Medicine Hat, and across Alberta.
Do you provide video packages or ongoing subscriptions?
Yes. Many of our clients choose ongoing in-house video plans that include regular video shoots, editing, and strategy. This ensures a consistent stream of professional video content for websites and social media campaigns.
Can you film outside Medicine Hat?
Absolutely. While we’re based in Medicine Hat, we regularly provide video production services in Edmonton, Calgary, Brooks, and other Alberta communities.
Why choose If Media for video production in Alberta?
We specialize in affordable video marketing for small and medium businesses. Unlike large agencies, we provide ongoing video solutions that fit your budget and combine video with web design and SEO for measurable results.
How long does it take to produce a video?
Most projects take 1–3 weeks depending on length and complexity. A short social media ad can be completed quickly, while a full training series may take longer due to planning, filming, and editing.
Do you handle scriptwriting and creative direction?
Yes. Our team provides full pre-production support, including concept development, scriptwriting, and storyboarding, to ensure your video aligns with your business goals.
Do you add voiceovers, music, and captions?
Yes. We provide licensed background music, professional voiceovers, and multilingual captions to make your video accessible and engaging.
Do you offer livestreaming on social media?
Yes! We provide professional livestreaming services for events, conferences, and community gatherings in Brooks and surrounding areas. Our team can stream your event live on platforms like Facebook, YouTube, and Instagram, helping you reach a broader audience in real-time. We handle all the technical aspects—from multi-camera setups to stable internet connections—so you can focus on your event while we manage the broadcast.
How do your videos help with SEO and marketing?
Video improves your website’s ranking and keeps visitors engaged longer. We integrate video with SEO strategies, social media campaigns, and Google Business Profiles to help Alberta businesses attract more traffic and leads.